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Jing Junhai: promote the deep integration of digital economy and real economy

 
On July 1, Jing Junhai, deputy secretary of the CPC Jilin Provincial Committee and governor of the province, inspected the Jingyue National E-commerce Demonstration Base in Changchun. He stressed the need to foster and strengthen new business forms and new models such as e-commerce and online celebrity economy, and to promote the deep integration of digital economy and real economy.
 
The Jingyue National E-commerce Demonstration Base is an important site for Changchun e-commerce enterprises and best online celebrities. Jing Junhai visited some e-commerce enterprises to learn about their operation modes, observed livestreams of online celebrities and exchanged views with livestream hosts. He pointed out that it is necessary to enrich the livestream theme and form, to innovate social influencer marketing, web traffic monetizing and other models, to smooth the whole industrial chain from production to sale, to establish a complete industrial ecosystem and to improve the overall benefits of e-commerce and online celebrity economy.
 
During the inspection period, Jing Junhai presided over a symposium to listen to the report of the Provincial Department of Commerce as well as the speeches made by heads of the Jingyue National E-commerce Demonstration Base, enterprises and units. After expressing full acknowledgment of the work in all aspects, Jing stressed that at first, we should actively embrace new technologies and new business forms, adapt to the needs of industries, innovate development models and accelerate the promotion of digital industrialization and industrial digitization. Second, we should strengthen the deep integration with modern automobile, agricultural product, food processing and cultural tourism industries, expand the cooperation with consumer goods manufacturers, give play to the role of leading enterprises like FAW Group, plan to launch a series of activities such as "online celebrity into FAW" and "online celebrity tour to Jilin" to introduce Jilin's best products to the world, and actively cooperate with Northeast Asia and European countries. Third, we should build a support system for talents, enterprises and think tanks, strengthen the cooperation with e-commerce enterprises and internet platforms, build livestream bases, comprehensive platforms and industrial parks, and make efforts to distribute training, education, service and fostering regions. Fourth, we should strengthen policy support, increase technical support, create a favorable environment and release positive energy in the construction of e-commerce ecology.
Photo/Zou Naishuo

 
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